PayJoy Case Study

tienda.payjoy.com Fintech / E-commerce BigCommerce Enterprise UX Optimization & API Integration
PayJoy BigCommerce Enterprise smartphone financing ecommerce homepage

Background

PayJoy is a mission-driven fintech leader providing smartphone financing to millions of people in emerging markets. By turning devices into collateral, PayJoy enables underbanked consumers in Mexico and Brazil to build credit history and gain access to essential technology. Their legacy custom platform had become a significant bottleneck for growth, necessitating a transition to a modern solution capable of handling highly specialized financing and fulfillment workflows.

Key Challenges

Our Solution

Results & Impact

+40%
Checkout Velocity
100%
Mobile Ready
Real-Time
API Sync

Ezra and his team have been great partners as we've built the website. Really enjoyed working with them during the initial build and they have been super responsive as we've had to do some fast iterations to resolve the kinds of small issues that are inherent to migrating to a new platform. And overall the site has worked very well, which given our complex tech set-up (with the in-house checkout) is a big accomplishment.

Project Gallery

PayJoy BigCommerce product listing page with brand selector and custom filters

Brand Selector & Filters

New Listing Page

PayJoy mobile-first product detail page with dynamic down payment calculator

Mobile-First Design

Mobile PDP

PayJoy custom BigCommerce checkout with financing API integration

Optimized Flow

Custom Checkout

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