Magento to Shopify Migration
Escape the EAV complexity, escalating hosting costs, and upgrade fatigue of Adobe Commerce. We migrate your entire Magento operation to Shopify Plus with zero data loss and full SEO preservation.
Escape the EAV complexity, escalating hosting costs, and upgrade fatigue of Adobe Commerce. We migrate your entire Magento operation to Shopify Plus with zero data loss and full SEO preservation.
Adobe Commerce served a generation of ecommerce businesses well, but the platform's architectural decisions now create compounding costs that work against scaling brands. The total cost of ownership continues to rise while the ecosystem contracts.
Magento's Entity-Attribute-Value data model scatters product information across dozens of database tables. A single product query can require joins across catalog_product_entity_varchar, _text, _decimal, and _datetime tables. This architecture creates massive database overhead, slow queries on large catalogs, and makes data extraction and reporting painful at scale.
Self-managed infrastructure means dedicated servers, security patches, performance tuning, and a DevOps team to keep it all running. Most mid-market Magento stores spend $2,000–$10,000+ per month on hosting alone. Factor in development, security monitoring, and infrastructure management and total platform costs for mid-market stores commonly reach $200K–$500K per year.
Third-party Magento modules break during version upgrades, require constant compatibility testing, and introduce security vulnerabilities. Each upgrade cycle forces your team to audit, patch, and retest every extension in your stack. With Adobe's accelerated release cadence, this burden compounds quarterly and diverts engineering time from revenue-generating work.
Upgrading between Magento 2.4.x versions, or from Magento Commerce to Adobe Commerce Cloud, is a multi-month project in itself. Each upgrade requires compatibility testing across every custom module, theme modification, and third-party integration. Many brands find themselves perpetually behind on versions, accumulating technical debt that makes the next upgrade even more expensive.
Magento migrations are technically demanding. These are the critical challenges we address in every engagement, drawing on deep experience with the platform's architecture and data model.
Systematically mapping attributes from Magento's EAV tables into Shopify's flat product model. Core attributes become standard fields, variant-worthy attributes become Shopify options, and custom attributes are preserved as metafields. Every attribute is inventoried and mapped before a single row is migrated.
Translating company accounts, shared catalogs, custom price lists, net payment terms, and requisition lists into Shopify Plus native B2B equivalents. We map every wholesale workflow during planning so your B2B customers experience zero disruption at cutover.
Handling massive product catalogs with complex configurable products, bundled items, and extensive attribute sets via Shopify's GraphQL Admin API. We use bulk operations and staged imports to migrate large catalogs efficiently without hitting rate limits.
Rebuilding custom Magento modules as Shopify apps, Shopify Functions for checkout and discount logic, or Shopify Flow automations. We audit every active module during discovery and map each to the optimal Shopify solution, often replacing complex custom code with native platform features.
Comprehensive 301 redirect mapping from Magento's URL patterns (including layered navigation URLs, category paths, and CMS pages) to Shopify equivalents. Metadata, structured data, and canonical tags are migrated field-by-field to preserve organic rankings.
Migrating multi-website Magento setups into Shopify Markets for unified management, or separate Shopify stores for operationally distinct businesses. We evaluate each multi-store configuration to recommend the architecture that reduces overhead while maintaining flexibility.
Even heavily customized Adobe Commerce stores can typically be migrated to Shopify Plus in under nine months. Timeline depends on catalog size, integration complexity, and B2B requirements.
Straightforward catalog with limited customizations. Five or fewer integrations, theme-level changes only, and no complex B2B requirements. Ideal for DTC brands on Magento Open Source or lightly customized Adobe Commerce.
B2B features, 6 to 15 integrations, custom modules, and complex product data. Typically includes ERP reconnection (NetSuite, SAP, Microsoft Dynamics), customer-specific pricing migration, and multiple custom module replacements.
Multi-store consolidation, heavy customization, 15+ integrations, complex ERP integration, and full B2B migration with company accounts, price lists, payment terms, and custom workflows. Phased rollout with extended post-launch optimization.
Every Magento migration we run follows the same six phases. The order matters: most of the problems that surface at launch were decided in the first one.
Document every integration (ERP, inventory, order flow, tax engine, CRM and marketing tools) and which system owns each piece of data. Capture every B2B rule: company accounts, customer-specific pricing, approval workflows, net terms, custom catalogs and order minimums. Crawl the Magento site and list every indexed URL; that list becomes the redirect map.
Clean the data first: duplicates, inconsistent formatting, and records with no Shopify equivalent. For B2B, migrate in dependency order so relationships survive: companies, then customers, then the links between them, then price lists, then products and variants, then order history.
Every Magento extension and custom module gets one of three outcomes: a Shopify app, a feature Shopify Plus now has natively (discount rules, customer segments, B2B accounts), or custom development with Shopify Functions or the Admin API.
Map every Magento URL to its Shopify equivalent and set up 301 redirects, carry over meta titles and descriptions, check canonical tags, and submit new sitemaps. Layered navigation can generate thousands of indexed URLs, so the audit has to be thorough. Our guide to migration SEO covers this in depth.
Log in as each customer type (individual buyer, company admin, buyer with limited permissions), place orders with every payment method, and check customer-specific pricing, approval workflows, tax and ERP sync in both directions. Before launch, have real B2B buyers test the store.
Confirm redirects are live, switch DNS, remove the storefront password and watch for 404s in real time. Tell B2B buyers in advance and send login instructions. For the following weeks, check Search Console daily and compare organic traffic against the pre-migration baseline.
Skimping on requirements, migrating dirty data, underestimating redirects, launching without testing by real B2B buyers, and not warning B2B customers before the switch. For the technical detail behind each phase, see our Adobe Commerce to Shopify technical guide.
Adobe Commerce's B2B module provides robust wholesale capabilities. Shopify Plus now includes native B2B features that cover most of these workflows without third-party extensions. Here's how each feature translates.
For advanced B2B workflows like multi-level approval chains, custom RFP processes, or complex tiered pricing, we build dedicated Shopify apps that integrate directly with the admin. Learn more about our B2B solutions.
QC Supply migrated from Magento to Shopify Plus, gaining a custom B2B Pro Portal with customer-specific pricing, dramatically improved page performance, and a unified platform for both their retail and wholesale operations. The migration preserved SEO rankings while delivering a modern, conversion-optimized storefront.
Read Full Case StudyMagento's Entity-Attribute-Value data model scatters product data across dozens of tables including catalog_product_entity_varchar, _text, _decimal, and _datetime. We systematically flatten this structure into Shopify's simpler product model. Core attributes map to standard Shopify fields (title, vendor, price), variant-worthy attributes become Shopify options and variants, and custom attributes are preserved as metafields. Every EAV attribute is inventoried and mapped before migration begins so nothing is lost.
Most Magento extensions have direct Shopify app equivalents or can be replaced by native Shopify Plus features. Common extensions for reviews (Yotpo, Judge.me), search (Algolia, Searchanise), returns, and loyalty all have mature Shopify counterparts. Custom modules that handle checkout logic, discount rules, or shipping calculations can typically be rebuilt using Shopify Functions. We audit every active extension during discovery and deliver a detailed replacement plan that maps each one to a Shopify solution.
SEO preservation is built into every phase of our migration process. We generate comprehensive 301 redirect maps covering all product URLs, category URLs, CMS pages, and layered navigation URLs. Metadata (titles, descriptions, canonical tags) is migrated field-by-field. Structured data markup is rebuilt on Shopify. We monitor Google Search Console post-launch to catch any indexing issues and typically see organic traffic stabilize within 4–6 weeks of cutover.
Yes. Shopify Plus includes native B2B capabilities that cover most of what Adobe Commerce offers through its B2B module. Custom price lists map to Shopify B2B Catalogs, company accounts become Shopify Company Profiles, and net payment terms (Net 30, 60, 90) are supported natively. Features like requisition lists and negotiable quotes can be handled through draft orders or custom apps. We map every B2B workflow during planning to ensure your wholesale customers experience zero disruption.
Timeline depends on catalog size, integration complexity, and B2B requirements. Standard migrations (under 10K SKUs, limited customization) typically take 12–20 weeks. Advanced migrations with B2B features, ERP integrations, and 10K–50K SKUs run 20–30 weeks. Enterprise-scale projects with 50K+ SKUs, multi-store consolidation, and complex B2B workflows take 30–36 weeks. Every project begins with a detailed discovery phase that produces an accurate, scoped timeline.
Absolutely. For stores sharing a single catalog with regional pricing and language differences, Shopify Markets provides a unified multi-region solution from one admin. For stores with distinct catalogs or fundamentally different operations, separate Shopify stores managed from a single Shopify organization may be more appropriate. We evaluate each multi-store configuration during discovery and recommend the architecture that best fits your operational needs and growth plans.
Clean the data first, then migrate in dependency order so relationships survive: companies, customers, the links between customers and companies, price lists, products and variants, and finally order history. Migrating products or orders before the accounts they belong to breaks those links, and they have to be repaired after launch.
What drives the cost of a Magento to Shopify migration, and how to scope it before you commit.
TechnicalEAV data flattening, B2B feature mapping, DevOps workflow shift, and a 4-phase execution framework for enterprise migrations.
Other Migrations
Tell us about your Magento setup and we'll provide a migration roadmap, timeline estimate, and cost analysis. No obligation.